Selling your property is a significant decision, and I'm here to make the process as smooth and successful as possible. Below is a step-by-step guide to walk you through the process of selling your property, from the initial meeting to the final closing.
MEET / WALKTHROUGH
Our journey together begins with an in-depth walkthrough of your property. During this visit, we will assess the condition of the home, including its key features and any improvements you've made. This initial step is essential for understanding the unique qualities of your property. By the end of the walkthrough, we'll have a clear idea of what makes your home stand out in the marketplace, which will help us design a tailored marketing strategy that highlights its best features and attracts the right buyers.
MARKET ANALYSIS
Once we understand your property, we’ll dive into a thorough market analysis. I’ll review recent sales, current listings, and properties under contract within your neighborhood and nearby areas. By comparing homes similar to yours—taking into account size, condition, features, and more—we’ll determine the current market value of your home. This data-driven approach ensures we set a competitive price that maximizes your return while attracting serious buyers.
LISTING AGREEMENT
Before we officially list your property, we’ll need to complete a listing agreement, a key document that outlines our partnership and the terms of the sale. Alongside this, we’ll gather all required disclosures, which legally inform potential buyers about your property’s condition. I will ensure all statutory disclosures are completed accurately, providing peace of mind that nothing is overlooked.
STAGING / DESIGN SOLUTIONS
Presentation is key to selling a property. I will help you make your home irresistible to buyers by providing professional or DIY staging solutions. Staging transforms your home, creating an emotional connection that allows potential buyers to visualize themselves living in the space. Whether we rearrange your existing furniture or bring in new pieces, we’ll create a welcoming environment that appeals to a wide range of buyers.
PHOTOGRAPHY VIDEO
In today’s digital world, high-quality visual content is essential. I work with top-tier photographers and videographers to capture your property in the best light. Whether it’s eye-catching photography or immersive video tours, these assets will make your home stand out online. Our goal is to produce content that not only highlights your home’s best features but also engages potential buyers from their first glance.
PRE-MARKET PROMOTION
Even before your home hits the market, we’ll create buzz through a pre-market promotion strategy. Leveraging my network, including Top Agent Network, and social media platforms, we’ll launch a “sneak peek” campaign to generate early interest. This exclusive offering gives buyers a preview of your property before it officially lists, building excitement and potentially driving a faster sale.
Marketing
Once your home is ready for the market, we will launch a comprehensive marketing campaign. Your property will be promoted across multiple platforms, including the Multiple Listing Service (MLS), over 350 national and international websites, and real estate search portals. We’ll also use social media advertising and create stunning marketing collaterals like brochures and flyers to showcase your property. Our strategy is designed to reach the widest possible audience, ensuring your home gets the attention it deserves.
CONTRACT
When offers come in, we’ll work together to negotiate the best possible terms and price. With nearly 30 years of experience and thousands of contracts negotiated, I am equipped to navigate this process with precision and skill. My priority is to secure the highest price the market will bear, ensuring you walk away with the best possible deal.
CLOSING
After negotiating the contract, we’ll carefully monitor each step leading to the closing of the sale. From inspections to final paperwork, I will be involved every step of the way to ensure everything runs smoothly and on schedule. My goal is to see the transaction through to a successful closing, making sure you feel supported until the final signature.
